Chapter 44
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Izzy settled into her chair, her notes neatly arranged in front of her. This wasn't just a presentation-it was a
battle. The board had made it clear they wanted to hear both her and Caler before making any final decisions.
She cast a glance at Calen, who was already standing near the projection screen, exuding his usual air of
confidence. His presentation would go
first.
CEO Weiss gestured for the room to settle, his expression as unreadable as ever. “Calen, the floor is yours.”
Calen nodded and clicked the remote in his hand. Almost immediately, the screen lit up with a sleek rendering of
The Pearl Resort. “Good morning,” he began, his tone professional but firm. “The Pearl Resort is an ambitious
project, one that holds the potential to solidity LX’s position as a leader in Macau's luxury market. My proposal
focuses on a streamlined approach to profitability, ensuring quick returns while maintaining the high standards
our brand is known for.”
The first slide outlined the casino-centric vision. Calen highlighted the state-of-the-art gaming facilities, VIP
lounges, and exclusive suites that would cater to high rollers. His emphasis was on the immediate revenue
potential of the casino, supported by data showing Macau's reliance on gambling tourism.
“Our target demographic is clear,” Calen continued, pointing to a chart displaying the spending habits of high-
net-worth individuals in the region. “Macau remains the gambling capital of Asia. By prioritizing the casino and
its amenities, we can tap into this market effectively. This approach ensures that we generate substantial
revenue from the outset, which will then allow us to explore additional expansions, including cultural
integrations, at a later stage.”
Izzy's lips twitched. She'd expected this. Calen was banking on the board's desire for fast profits, hoping to delay
her vision for cultural integration under the guise of practicality.
Calen advanced to another slide, showcasing partnerships with luxury brands and exclusive gaming events.
“These initiatives will not only attract our target clientele but will also create a ripple effect, bolstering the local
economy and reinforcing our position with investors.”
A few murmurs of agreement rippled through the room, and Izzy couldn’t miss the approving nods from sof
the more conservative board members.
“By focusing on the casino’s rapid completion and immediate functionality,” Calen concluded, “we can secure
LX’s place in Macau's competitive landscape without overextending resources on secondary elements.”
He stepped back from the screen, his expression confident as he gestured toward the CEO. “Thank you.”
The room was filled with polite applause, but Izzy noticed a faim hesitation among a few key members. They
were intrigued but not entirely convinced. This was her moment to shift the narrative. Everyone in the room had
already been given copies of 1zzy’s and Calen’s reports before the presentation started. What they needed to
present was simply the summary of their proposals. Then, they could later on talk about the details of their
proposals when the board members ask questions.
CEO Weiss turned to Izzy. “Izzy, your turn.”
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She rose, calm and composed, and moved to the front of the room Clicking the remote, she brought up the first
slide: a rendering of The Pearl Resort, but this twith the Macau Cultural Center prominently featured.
“Good monting,” she began. “The Pearl Resort isn’t just a business opportunity. It's a-efiance for LX to lead in
innovation and cultural respect. Macau isn’t just a destination for gamblers it’s a city rich in history and heritage.
My proposal integrates these elements into our project, creating an experience that stands apart from anything
else in the region.”
Her next slide showed detailed plans for the cultural center, with sections for traditional art displays, culinary
workshops. and live performances. The Macau Cultural Center isn’t an afterthought. It's a cornerstone. By
aligning with the government's cultural vision, we ensure regulatory approval and demonstrate our commitment
to Macau as more than just a market-but as a partner.”
She clicked again, bringing up data on shifting travel trends. “Our target demographic is changing Luxury
travelers today seek more than opulence-they seek authenticity. The cultural center not only fulfills that demand
but also strengthens our
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brand identity, positioning LX as a leader in meaningful luxury
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Izzy turned to face the room, her gaze sweeping across the board members “Mr. Calen Weiss’s proposal focuses
on immediate profits, which | understand. But it's short-sighted. By prioritizing the casino, we risk alienating a
growing segment of travelers and miss the opportunity to build long-term trust with the Macau government and
community.”
spa
and Her next slide detailed her phased opening plan. “To address investor concerns, | propose opening the
wellness dining facilities first. This generates early revenue while we finalize the casino and cultural components.
It's a balanced approach that satisfies all stakeholders.”
Izzy paused, letting her words sink in. The Pearl Resort isn’t just another project. It's a legacy. By integrating
Macau's culture with our brand, we create something unforgettable. Something timeless.”
As she stepped back, the room was quiet. She looked at CEO Weiss who leaned forward, his fingers steepled as
he addressed the board. “You've heard both proposals. Now, let's discuss.”
The board erupted into quiet conversations, weighing the merits of each plan. Izzy returned to her seat, her
heart pounding despite her composed exterior Calen sat across from her, his jaw tight, his gaze locked on the
table.
The CEO raised a hand, silencing the chatter. “Before we proceed to a vote, do either of you have anything to
add?”
Calen straightened. “I believe my plan offers the most secure path to success. Focusing on the casino ensures
immediate profitability, which will fund future expansions.”
Izzy leaned forward. “And | believe my plan addresses not only profitability but sustainability. The Pearl Resort
isn’t just about now-it’s about the future”
The CEO nodded, his expression unreadable as he turned to the board. “Then, ladies and gentlemen, please feel
free to ask your questions.
Izzy and Calen then once again moved in front of the boardroom, both wearing confident smiles.
The CEO gestured toward one of the board members seated at the far end of the table. “Mr. Lund, you may begin
Jorgen Lund, one of the senior board members with decades of experience in hospitality, adjusted his glasses
and glanced at the documents in front of him. “Miss Rossi,” he began looking up at Izzy, “Your proposal is
undoubtedly ambitious. The integration of a cultural center alongside the casino is bold, but bold projects often
face challenges in execution. Can you provide a realistic timeline for completion, especially with the phased
approach you've proposed?”
Izzy stepped forward, clicking her remote to bring up a detailed Cantt chart on the screen. The chart displayed
overlapping phases, color-coded to show the various components of the resort and their completion dates.
“Thank you, Mr. Lund,” Izzy said. “The phased approach allows us to mitigate delays and maximize efficiency.
The wellness. spa and dining facilities will be completed first, within 18 months, with a projected soft opening six
months before the casino and cultural center are finalized. This ensures revenue generation begins carly,
addressing investor concerns.”
She pointed to the overlapping phases on the chart. “By running the construction of the spa and dining facilities
parallel to the casino’s foundational work, we save significant time. Meanwhile, the cultural center is integrated
into the overall timeline, aligning with the final stages of the casino’s completion to ensure we meet regulatory
requirements without delays.
Lund studied the chart, nodding slightly but still skeptical “That's impressive coordination, but wouldn't parallel
construction increase costs?”
Izzy smiled. “It could, but we've accounted for that. The early revenue generated by the phased opening of the
wellness and dining facilities offsets those costs. By the tthe casino and cultural center open, we'll have
already established a strong revenue stream to support operations. This phased approach allows us to maintain
momentum without overextending
resources.”
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Chapter 44
Lund leaned back in hivchair, appearing more satisfied, though not entirely convinced. Another board member,
Svend Nielsen, spoke up.
“Miss Rossi, while | appreciate your optimism, isn’t it true that the phased approach inherently risks delays in
generating profits? If the casino is the primary revenue driver, wouldn't opening later hurt our bottom line?”
Before Izzy could answer, Calen stepped forward. “Exactly my concern, Mr. Nielsen,” he said. “The phased
approach sounds appealing, but delaying the casino-a proven moneymaker-could leave us vulnerable. How do
you address this, Miss Rossi!”
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Izzy turned to Calen, her expression calm as she clicked to the next slide. “Thank you, Mr. Webs, for raising that
point.” She gestured to the new chart showing projected revenue streams. This is where the phased approach’s
strength becomes
evident.
She pointed to the spa and dining sections of the chart. These facilities cater to a broader market segment-
luxury travelers who prioritize wellness and cultural experiences. By opening these first, we attract a
demographic that aligns with the government's cultural priorities, creating goodwill with both regulators and the
local community,”
Clicking again, she highlighted a graph showing the overlap of revenue streams. “The wellness spa and dining
facilities alone are projected to generate enough revenue within the first six months to cover 35% of our
operational costs. This builds visibility and trust with both the government and investors, showing that LX is
committed to sustainability and long-term growth
Izzy turned to Nielsen directly. “As for the on market trends
0, its later opening allows us to fine-tune operations b observed during the initial phase. By the tit opens,
we'll have a clearer understanding of guest preferences, ensuring a stronger and more targeted launch. This
reduces risks and enhances profitability.”
Nielsen nodded slowly, his expression thoughtful. “And if there are delays in the cultural center's completion?”
Izzy didn’t miss a beat. “We've built contingencies into the timeline. The cultural center is designed to be
modular, meaning that key elements can open independently if necessary. For example, workshops and exhibits
can operate temporarily in existing spaces while the main structure is completed. This ensures that we meet
regulatory requirements without compromising the guest experience”
The board murmured among themselves, clearly impressed by her thoroughness. Calen, however, wasn’t done.
“Miss Rossi, Calen said, his tone sharp. “Your plan sounds ideal on paper, but given the complexities of local
regulations and construction challenges, how do you ensure these overlapping timelines don’t result in chaos?
What's your strategy for maintaining coordination across such a multifaceted project?”
Izzy clicked to her final slide, a breakdown of her management approach. “Excellent question, Mr. Weiss. The key
to any complex project is streamlined communication and accountability. We've partnered with a local project
management firm with extensive experience navigating Macau's regulatory landscape. This ensures that each
phase is overseen by experts who understand both local and international standards.”
She turned to the board, her voice steady. “Additionally, we've implemented a project management system that
allows real- tupdates across all teams, ensuring transparency and immediate action on any arising issues
Weekly progress reviews and contingency planning are built into the timeline to address potential delays before
they becproblems.”
Her gaze swept the room. “This isn’t just a plan. It’s a roadmap. Every element is designed to ensure we not only
meet but exceed expectations.”
The board members exchanged looks, impressed by her confidence and preparation. Calen’s expression
tightened, but he said nothing as the CEO leaned forward.
This is excellent
ess, CEO Weiss said. “We'll move to the next round of questions.”
“Then what about the budget allocated to the cultural center?” en interjected sharply. This was the perfect time
to point out Izzy’s mistakes. “Can you justify why it appears to be excessively high!”